Endless Summer Days: Helly Hansen Spring/Summer 2015 Apparel & Footwear Collection

landing

Scandinavian summers are abundant in light and warmth. The days are endless and offer a rebirth after extended winters in the far North. Helly Hansen celebrates the season with its Spring/Summer 2015 active lifestyle apparel and footwear collection that makes it easier to breathe and enjoy the moment whether you’re working out, relaxing on a beach or sharing stories with friends at the yacht club.

Helly Hansen delivers a complete range of versatile training apparel for the trail, gym and studio; rainwear for the city and the backcountry; footwear for rocky trails and around the dock; watersports apparel for dinghy racing to offshore sailing; and Scandinavian-inspired sportswear for everyday life. Clean Scandinavian design is blended with abundant performance technologies throughout the line in styles that cross over between athletic and casual environments.

The Spring/Summer 2015 collection features seamless constructions, fashion-forward rainwear, and Helly Hansen’s most advanced technologies and materials, including its award-winning sailing technology for professional sailors and coastal cruisers.

Helly Hansen Spring/Summer 2015 Highlights:

Training: In the early 1970s, Helly Hansen debuted the world’s first technical base layers. Today, the refined Lifa® Stay Dry Technology remains the driving force behind the company’s moisture-managing training collection. In Spring/Summer 2015, Helly Hansen adds the W Aspire Wicked Wednesday Singlet and Pace Wicked Wednesday SS training tops for hot summer days.

Sailing: Since Norwegian sea captain Helly Juell Hansen transformed the outdoor market with the introduction of the world’s first supple waterproof fabrics in 1877, professional sailors have relied on his namesake company for best-in-class protection. In Spring/Summer 2015, Helly Hansen debuts its all-new Aegir collection developed with strong input from professional sailor Thomas Coville and Volvo Ocean Race’s first-ever team of all-female sailors. The world-class sailing collection includes the Aegir Ocean Jacket, Aegir Ocean Dry Top, Aegir Ocean Trouser, Aegir Ocean Survival Suit, and men’s and women’s Skagen Race Jacket andSkagen Pant.

Sportswear: Helly Hansen welcomes summer’s endless days with a Spring/Summer 2015 sportswear collection that prioritizes Scandinavian beauty with its striking identity and modern fit. The full collection, ranging from light waterproof jackets to colorful summer pants, is inspired by Helly Hansen’s marine lifestyle heritage. The fashion-forward W Naiad Reversible Jacket comes in an array of fun-loving prints and colors while the race-inspired HP Shore Jacket‘s cool marine graphics and high-visibility collar offers unrivaled waterproof breathability.

Rainwear: Helly Hansen loves rain. It’s a part of everyday life in Norway where the brand set its roots in 1877. Helly Hansen’s extensive Spring/Summer 2015 rainwear collection brings time-tested weather protection to the urban outerwear market in fashionable silhouettes that add unmatched style to any rainy occasion. Helly Hansen adds two high-fashion rain jackets to its collection: The W Somerville Jacket, a limited-edition jacket designed with rich, semi-transparent fabrics and a modern print, and the Universal Moto Jacket, a distinguished, hip-length moto jacket built for city adventures.

Footwear: Performance and style are inherent in every Helly Hansen footwear model. This season the Norwegian powerhouse introduces an extensive series of men’s and women’s lifestyle, watersport, and versatile training shoes. The men’s and women’s Wicked Pace R2 are purposefully designed for a responsive running experience while providing maximum midfoot stability and extra breathability.

Advertisements

Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s